Marketing Public Art

Sumo have been appointed by Sunderland City Council to develop a brand and marketing campaign to promote the city's ambitious programme of Public Art as it rolls out over the coming year.

30th April 2009

Over 160 public artworks can be found in Sunderland, and these will soon be joined by work by artists including: Tord Kjellstrom, Tonkin Liu, Timorous Beasties, Wolfgang Winter, Berthold Hoerbelt, Dan Brown and Andrew Small.

The twelve-month campaign will include the development of a new brand, advertising campaign, printed literature and a website.

Sumo will work with Arts and Creative Development team at Sunderland City Council and Public Arts Consultants Grit & Pearl to develop the campaign, which will launch in the coming months.